Wednesday, 18 October 2017

how to create a blog

wanna start a blog? you certainly came to the right place. we will give you step by step tutorials on how to start one. blogs have become one of the easiest ways to spread messages or news around the internet. or also a way to share your passion with the world. through blogging you become a better writer, which helps you earn income out of it. before you start your blog you need to know which platform your going to be blogging on. its an easy process which will take you about 30 minutes. there are many platforms out there: blogger, WordPress, custom, movable type, drupal, gawker, blogsmith,type pad, scoop, tumblr, N/a, diderot. even though blogger is the second best platform from WordPress, here is why its better than WordPress
  • Its convenient for non technical people as it doesn't need any knowledge on HTML and php unlike WordPress.
  • Its easy to set up because all you need is a Gmail account and your all set blogger allows you to install a custom theme even if your on a free version unlike WordPress where you only customize a theme in a paid version
  • Blogger has an effective spam comment control unlike WordPress where you will have to be in a paid version to enable a spam control plugin, in blogger the spam control on comments is so effective you don't even see or delete the spam comments. that's done for you. 
  • Google comprises of various tools that can help you enhance your blog. like google analytics, webmaster e.t.c using one click. this tools are also available in WordPress but you would have to copy codes from one place to another. 
  • On blogger downloading your blog back up is an easy process where you get to save it in your desired format unlike on WordPress where you will have to go through some code before you download it. 
  • Blogger's blog is not vulnerable to attackers unlike WordPress which relies on third party plug-gins for its full functionality.
how to create a blog
create a free blog from Blogger
You will need to have a gmail account, but if you dont have one its easy to create one and start editing your blog.

Friday, 29 September 2017

digital marketing

digital marketing the art of promotion of goods or services online done through banners,social media advertising, pre roll and mid roll videos,search engine advertising etc. research conducted in the u.s shows 81% of the people have a social media profile. this has grown from 24% in 2008. in 2017 revenue in the digital advertising amounts to US$90,472. Forecast shows that by 2021 the digital advertising market will have created a revenue of US$71,456. In digital advertising market 21.5% of revenue is corrected from retail. Below is a breakdown of revenue per industry: retail:21.5% automotive:11.9% financial services:12.9% travel:9.0% computer and electronics:9.0% fmcg:6.0% health and pharmaceutical:5.0% telecommunication:9.0% entertainment and media:9.0% to achieve the above revenue and the reach. you have to generate leads to your post. SEO-search engine optimization, this is the process of affecting visibility of a webpage, website or a post in a search engine. the more a webpage appears in a search engine, the more the search engines visitors visit the website thus making it easier to convert this visitors into customers. i will write on how this is done in my next post. stay tuned.

Monday, 16 January 2017

Top 10 benefits of online shopping


The Internet has revolutionized the way we shop. Because of the numerous advantages and benefits, more and more people these days prefer buying things online over the conventional method of going into stores.
What are some reasons that many people love online shopping and why is it so popular? Below are my top ten reasons for shopping online.

  1. Convenience. The convenience is the biggest perk. Where else can you comfortably shop at midnight while in your pajamas? There are no lines to wait in or shop assistants to wait on to help you with your purchases, and you can do your shopping in minutes. Online shops give us the opportunity to shop 24/7, and also reward us with a ‘no pollution’ shopping experience. There is no better place to buy informational products like e-books, which are available to you instantly, as soon as the payment goes through. Downloadable items purchased online eliminate the need for any kind of material goods at all, as well, which helps the environment!
  2. Better prices. Cheap deals and better prices are available online, because products come to you direct from the manufacturer or seller without middleman being involved. Many online shops offer discount coupons and rebates as well. Apart from this, online shops are only required to collect a sales tax if they have a physical location in our state, even if we buy from a store across the world.
  3. More variety: The choices online are amazing. One can get several brands and products from different sellers all in one place. You can get in on the latest international trends without spending money on airfare. You can shop from retailers in other parts of the country, or even the world, all without being limited by geography. A far greater selection of colors and sizes than you will find locally are at your disposal. Apart from that, the stock is much more plentiful. Some online shops even provisions in place to accept orders for items out of stock and ship it when the stock becomes available. You also have the option of taking your business to another online store where the product is available.
  4. You can send gifts more easily. Sending gifts to relatives and friends is easy, no matter where they are. Now, there is no need to make distance an excuse for not sending a gift on occasions like birthdays, weddings, anniversaries, Valentine's Day, Mother's Day, Father's Day, and so forth.
  5. Fewer expenses. Many times, when we opt for conventional shopping, we tend to spend a lot more than planned. There are other outside expenses on things like eating out, transportation, and let's not forget impulse buys!
  6. Price comparisons. Comparing and researching products and their prices is so much easier online. Also, we have the ability to share information and reviews with other shoppers who have firsthand experience with a product or retailer.
  7. No crowds. If you are like me, you hate crowds when you're shopping. Especially during festivals or special events, they can be such a huge headache. Also, it tends to be more chaotic when there are more crowds out and this sometimes makes us feel rush or hurried. Grumpy, annoying, and smelly people also annoy me when I'm out shopping. Plus, parking becomes a huge issue. All of these problems can be avoided when you shop online.
  8. Less compulsive shopping. Often times when we're out shopping, we end up buying things compulsively that we don't really need. All because shop keepers pressure us or use their selling skills to compel us to make these purchases. Sometimes, we even compromise on our choices because of the lack of choices in those shops.
  9. Buying old or unused items at lower prices. The marketplace on the Internet makes it much easier for us to buy old or unused things at rock bottom prices. Also, if we want to buy antiques, there's no better place to find great ones.
  10. Discreet purchases are easier. Some things are better done in the privacy of your home. Online shops are best for discreet purchases for things like adult toys, sexy lingerie, and so on. This enables me to purchase undergarments and lingerie without embarrassment or any paranoia that there are several people watching me. 
    So, have I given enough reasons to choose online shopping over conventional shopping?

    Things to remember when Buying from Online Stores

    When you are buying from online stores make sure that you check out the following.
    • Does the online store value your privacy and confidentiality? Is their privacy policy available to read if you want to see it?
    • How long have they been in business? Are they reputed in business with great reviews from customers?
    • Does the online store have a way to contact them?
    • If you’re unhappy with your purchase, do they have a refund policy?
    If you take care of the above, Online shopping can be a very rewarding experience because of its numerous benefits.

Sunday, 15 January 2017

Who needs to spend too much on samsung gear when you have this.

https://www.amazon.com/Waterproof-Bluetooth-Handsfree-Smartphone-Pedometer/dp/B00PQD1WGC/ref=sr_1_3?ie=UTF8&qid=1484552424&sr=8-3&keywords=bluetooth+watches

  • Going for just KSH 800, This is a new Bluetooth Smart Watch which is compatible with all Bluetooth V2.0 or above enabled smartphones, tablets and PCs (support Android 2.3 or above),such as iPhone 4, 4S, 5, 5S, Sumsung S3, S4, Note 2, Note 3, Note 4 etc
  • Handsfree Speaker Phone.Answer or Dial calls from your wrist.Ringing reminder when you receive a call.Display the number or name of incoming call. Time / Date / Week / Battery state display
  • Music Player.Play the music in your phone (after Bluetooth paring. Stopwatch / Pedometer
  • Barometer / Altimete. Capacative Touch Screen
  • Rechargeable Battery. NOTE: Android System can support all functions mentioned in the description; But IOS only support Passometer, Calendar, Call Sync,Calculator,Clock,Stopwatch.
  • It comes in all colors.

Saturday, 7 January 2017

US releases declassified report on Russian hacking



The Office of the Director of National Intelligence has released its public report on Russian hacking operations in the United States.
The report, a declassified version of a classified report ordered by President Obama, details attempts by Russia to interfere with the 2016 presidential election, and concludes cyber-operations from the country were directly ordered by President Putin to harm Hillary Clinton’s campaign.
“We assess Russian President Vladimir Putin ordered an influence campaign in 2016 aimed at the US presidential election,” according to the report, titled “Assessing Russian Activities and Intentions in Recent US Elections.” “Russia’s goals were to undermine public faith in the US democratic process, denigrate Secretary Clinton, and harm her electability and potential presidency. We further assess Putin and the Russian Government developed a clear preference for President-elect Trump.” 
This week, in a hearing in front of lawmakers, Director of National Intelligence James Clapper previewed some parts of the report, saying Russia had relied on a “multifaceted” program to influence opinion in the US, and the report outlines some of those efforts officially for the first time.
“The Kremlin’s campaign aimed at the US election featured disclosures of data obtained through Russian cyber operations; intrusions into US state and local electoral boards; and overt propaganda,” according to the report.
The report states that Russian intelligence services made cyber attacks against “both major US political parties,” and specifically mentions the successful hack of the Democratic National Committee. (“Russia collected on some Republican-affiliated targets but did not conduct a comparable disclosure campaign,” it reads.) The report also publicly names Guccifer 2.0 and DCLeaks.com, two sources of stolen information released to the public, as Russian operatives working on behalf of the country’s military intelligence unit, the GRU. Officials from the organization were recently the target of US sanctions.
 WikiLeaks is also cited as a recipient of stolen information.
The intelligence report cites outlets like RT, as well as quasi-government paid trolls, as sources of pro-Trump, anti-Clinton propaganda online. The report also notes that the US has determined Russia “accessed elements of multiple state or local electoral boards,” though no vote-tallying processes were tampered with.
The FBI and CIA have “high confidence” the election tampering was ordered to help then-candidate Trump, according to the report. NSA has “moderate confidence” in that assessment. All three agencies put high confidence in Russia’s responsibility, and that the operations were meant to damage Clinton’s chances.
Despite those assessments, however, the report includes scant information on how the government tied the operations to Russian intelligence. The report cites “sensitive sources or methods” that would be damaged through public release, and claims the classified report contains more information. “Thus, while the conclusions in the report are all reflected in the classified assessment, the declassified report does not and cannot include the full supporting information, including specific intelligence and sources and methods,” according to the report.
That may not be enough for some critics, who have been publicly calling on the intelligence community to release more information explaining how it linked hacking operations to Russia.
Trump has attempted to cast doubt on the intelligence community’s attribution of Russia, although after an intelligence briefing on the hack today, he seemed to soften his tone slightly, saying in a statement that “Russia, China, other countries, outside groups, and people” are hacking the US, but claiming (unknowably) that “there was absolutely no effect on the outcome of the election.”
The report concludes that, after its successes in 2016, Russia will likely continue with similar tactics. “We assess Moscow will apply lessons learned from its Putin-ordered campaign aimed at the US presidential election to future influence efforts worldwide, including against US allies and their election processes,” the report reads.